Top 10 Tips for Writing an Engaging Email Newsletter

Many of our clients as VA's want to do email marketing, and the most common form of email marketing is to have a newsletter....

Including blog content in your campaign emails in Mailchimp

In the last article, we looked at using the RSS driven campaign in Mailchimp to automatically check your blog for new posts and email...

How to target the clients you want to work with and...

When first starting your Virtual Assistant business, it’s likely you won’t care too much who your clients are, what they do or what they...

Automatically sending blog posts as an email to your contacts

In recent times, marketing and IT support has become an increasingly important part of any VA role and as a popular tool for small...

How to start an email list to grow your VA business

Successfully running your VA business is not just about getting on with the day-to-day stuff. In order to sustain it you’ve also got to...

How to create the perfect autoresponder series

For many of us the task of finding new clients, or I should say, the task of having clients find us can be tricky. We’ve...

Using Conditional (Dynamic) Content as Merge Fields in Mailchimp

Mailchimp have some really amazing behind the scenes hacks that not many users know about. One of these is Smart Merge Tags. Smart Merge...

What’s The Optimal Newsletter Length?

Should your newsletter be lengthy, short and sweet, or somewhere in-between? Determining the length of your newsletter can be tricky. You don’t want to ramble...

9 Point Checklist to Creating Persuasive Landing Pages

Whether it’s for your own Virtual Assistant business, or as a client task, knowing how to create a persuasive landing page is an important...

How to Write the Perfect Meta Descriptions for SEO

If you've ever been approached by a client and asked to write a meta description, it may be something that you had to Google....

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