How to Build an Email Marketing List in 4 Simple Steps
How do you go about finding new clients? By heading out to your local business networking event? Jumping on social media? Reconnecting with business contacts?…
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How to add an SPF record to a domain host to improve email deliverability
This is a fairly techy post but something that I’ve been asked about much more frequently of late. The could be a number of reasons…
Should You Use Social Media to Market Your Services?
If you listen to the majority of online marketing advice ‘out there’, social media marketing is a must for all business – both big and…
How to create the perfect autoresponder series
For many of us the task of finding new clients, or I should say, the task of having clients find us can be tricky. We’ve…
How to start an email list to grow your VA business
Successfully running your VA business is not just about getting on with the day-to-day stuff. In order to sustain it you’ve also got to plan…
The Golden Rule of Managing Lists in Mailchimp
Mailchimp is a very popular tool for small business owners who use email marketing to communicate with their clients and contacts and it’s something that…
Video tip: Embedding a video in to a Mailchimp email
I’ve had lots of requests asking me how to embed a Youtube video in to a Mailchimp email so that subscribers see a screenshot of…
Automatically sending blog posts as an email to your contacts
In recent times, marketing and IT support has become an increasingly important part of any VA role and as a popular tool for small businesses,…
A Quick Guide to Email Marketing
88% of business owners use email marketing to retain existing clients / customers and attract new business. Why? Because it’s still one of the most…
What makes a good subject line?
On average, 8 out of 10 people will read the subject line copy, but only 2 out of 10 will read the rest.